Business Owners Design Their Company’s Future


The Clay Nelson Life Balance Business Planning Workbook — Getting What You Say You Want is designed to help business owners get past the misconceptions and procrastinations that often get in the way of writing a business plan and move forward in creating a powerful document that will provide focus when the direction ahead may not seem so clear.

A written business plan:

• Helps you discover what you know and don’t know about your competition–and your own company’s strengths and weaknesses within your market.

• Guides company management as they make decisions that shape short-term and long-term business strategies.

• Defines the responsibilities of each team member in the company, and provides the basis for accountability in handling those responsibilities for the benefit of the company.

• Provides at-a-glance assessments of a company’s financial position, cash flow and overhead costs.

• Creates benchmarks for measuring progress towards goals and objectives, and shows you when you’ve gotten there.

The Business Planning Workbook also includes a discussion on what founder Clay Nelson cites as a common excuse for not having and using a written business plan: it’s no fun!

For more information, go to claynelsonlifebalance.com.

Leave a Reply

You must be logged in to post a comment.